Customer Articles

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Editors Picks

People in office

Are Your Customers Talking About You?

The two essential elements for business growth are retaining the customers you’ve got and gaining new customers regularly.

People working in office

How to ace your follow-up customer service

If you rely on word-of-mouth recommendations to promote your business, then your follow-up customer service strategy is critical.

People in workshop

Do customers trust mechanics? (And how to ensure they do)

How can mechanics and auto workshop owners earn the trust of their customers and improve their business?

Popular Articles

How to get your customer service on social media right

How to get your customer service on social media right

How can you use your workshop’s social media accounts to drive business? Here are 6 great tips from customer service expert Shep Hyken.

People in reception

The do's and don’ts of turning customers away

Capricorn’s State of the Nation Report 2021 found a wide variety of reasons mechanical workshops turn customers away. But how do you do that without losing the customer for life?

Marketing Tips for Beating your Competitors

5 tips for beating your competitors (without cutting prices)

Don’t just rely on word-of-mouth marketing. Here are 5 marketing tactics that can supercharge your workshop’s success.

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NOTE: The contents of and any opinions contained in this publication may not necessarily reflect the opinions of Capricorn Society Ltd.

All information, material and content contained in this edition of Caphub is provided or sourced by Capricorn Society Limited ("Capricorn") for general information only and is not intended to be advice or comment on any particular matter or subject. Before acting on any information you should consider the relevance of it to your own circumstances and, if necessary, take professional advice.

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